Leadership Team
Meet the founders making AI sustainability visible
Coming from an entrepreneurial family, Max is passionate about the intersection of technology and finance, particularly in big data and AI. He holds a BSc in Industrial Engineering from the University of Groningen and an MSc in Econometrics and Operations Research from Vrije Universiteit Amsterdam.
Max's professional journey includes roles in M&A practice at KPMG and experience at two Dutch private equity firms. His diverse background equips him with unique technical expertise and financial acumen to lead GreenEye in helping businesses monitor, analyze, and reduce the energy consumption and CO₂ emissions of their private Generative AI models.
Berend Vendel
Lead Marketing & Sales
Berend combines a strong background in finance, data analytics, and sustainability with a drive to turn insight into impact. He holds dual Master's degrees in Financial Economics and Data Science & Analytics from Erasmus University Rotterdam, where he worked on projects connecting data-driven modeling with social and environmental outcomes.
Before co-founding GreenEye, Berend gained experience as an Investment Analyst at Altix Capital, Strategy Consultant at Citys Consultancy, and Energy Consultant at Regionaal Energieloket, where he advised households on improving energy efficiency and reducing consumption.
At GreenEye, Berend leads marketing, go-to-market strategy, and the acquisition of new clients. He focuses on translating the technical and environmental value of AI impact measurement into clear, actionable propositions for companies.
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We're always looking for talented individuals passionate about sustainability and technology.
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